ALL WORK / OWENS CORNING: DIGITAL SPOT

We are all born as creative individuals. As children we play in imaginary cities made of legos, we go to the moon and back in spaceships utilizing technology not yet created, made of only a few pieces of cardboard. We might have an afternoon tea with her majesty the Queen of England at a tiny table with our best friend, a plush Pink Panther stuffed animal, or we might rescue a prince or a princess who's under attack by an evil dragon using a broomstick and a dustpan.

As we grow, our imagination changes and our world becomes more rational. The reasons for this shift are individual and far too many to list.

With this concept, we will illustrate the idea of "smart"  equating to our imagination running wild and show how the smartest of ideas are born of necessity and by thinking outside the box.