CLEAR + BRILLIANT: Digital campaign
NO MORE HAIR, MORE YOU!
When the agency approached us to create something memorable and unique for Valeant Pharmaceuticals, we produced a campaign that brought a modern twist to a DRTV spot. We used a light-hearted, humorous approach that made fun of the conventions of this type of communication. In doing so, we highlight the benefits of the Pélo Laser Hair Removal machine, while making its users the heroes of the campaign.